A network protocol used by a network client to obtain its IP address automatically. This is usually done during the bootstrap process of computers or operating systems running on them. The BOOTP servers assign the IP address from a pool of addresses to each client. BOOTP enables 'diskless workstation' computers as well as other networked devices (printers...) to obtain an IP address prior to loading any advanced operating system.
Wired Equivalent Privacy (WEP) is a security protocol specified in the IEEE 802.11 standard to provide the same level of security as the one of a wired LAN.
WEP provides security by encrypting data sent wirelessly so that it is protected as it is transmitted from one end point to another.
WEP is not regarded as very secure in the industry.
Measurement of resolution that is used for scanning and printing. Generally, higher DPI results in a higher resolution, more visible detail in the image, and a larger file size.
HTML is the language used to create web pages such as the one you are currently looking at.
HTML is a standard normalized by the W3C.
The CTA is the primary usier interface element (button, link, form...) that asks the user to take the action the website would like its visitors to take. This results in a "Conversion".
Examples: "Buy now" button, "Sign up", "Download now", "Subscribe here"...
Adobe Photoshop is the most widely used photo editing software in the world.
It is also heavily used by graphic designers to create logos, buttons and other graphics for web sites.
File format used to exchange data between disparate applications. The file format, originally
introduced by Microsoft Excel, has become a de facto standard throughout the industry, even among non-Microsoft platforms.
Charge Coupled Device (CCD) is the hardware which captures the image in scanners and digital cameras.
Shades of gray that represent light and dark portions of an image.
When color images are converted to grayscale; colors are represented by various shades of gray depending on their brightness.
A bitmapped image format used internally by the Microsoft Windows graphics subsystem (GDI), and used commonly as a simple graphics file format on Windows.